Ross Simons SEO Project - Day 2

Yesterday had me looking at where I currently stand with my Ross Simons promotions. The Ross Simons Shopping Online page at Centsible is already indexed and performing well on Google and Yahoo. The Squidoo pages I'll be using to promote Ross Simons jewelry are not indexed though. The Centsible gift, tableware and jewelry pages have been neglected, so those need to be brought into the new design and navigational scheme too.

Since I know my Ross Simons page is indexed and performing, but not converting sales, I need to rethink my keyword strategy as well. In fact, keyword research is my project for today. I'm doing good for searches based on Ross Simons tableware, so I'll be sure to play up that focus to the page. I also might want to play up the shipping information presented, and finally, the jewelry offered.

Keyword Ideas For The Ross Simons Page

Unfortunately I spent about 2 hours researching keywords this afternoon and lost all my data in a computer crash. I've got the general ideas still though and will revisit things tomorrow.

Jewelry Pages For Selling Ross Simons - The Next Step

The jewelry page will serve as an initial gateway for jewelry shoppers. This page has a title tag of "Buying Engagement Rings, Costume Jewelry, Fine Jewelry and More" and lands the #1 spot on both Google and Yahoo. The landing area when someone selects Ross Simons as a jeweler from the dropdown menu and the jewelry page containing Ross Simons are not indexed at all. I'm going to start by working on the jewelry pages before venturing on to tableware and gifts.

Tableware Pages For Selling Ross Simons - The Next Step After Jewelry

I determined yesterday my page's are doing well with people looking for dinnerware, serveware and fine housewares from Ross Simons. The dining room furnishings and serveware pages at Centsible have the entry pages holding the #1 spot at both Yahoo and Google, but the following pages aren't indexed at all. Some work is required here.

Gifts Pages For Selling Ross Simons - The last hurdle

I'm leaving gifts until last for Centsible pages SEO'ing as I want to conquer some of the Ross Simons jewelry market and already have potential for dinnerware. Gifts would be a great category, but its a big one and it requires the most work. None of the gifts pages are indexed at all yet.

Squidoo Pages Leading to Ross Simons Sales

I'm going to sharpen up and promote my relevant Squidoo pages on a daily basis - doing just a little bit at a time. I'm not really applying a keyword strategy to them just yet, rather polishing them off and getting them ready to be the viral hits they have the potential to be.

My external and untouched pages are a last priority on the totem pole - but its nice to know they're there.

Running Summary For Ross Simons Page Popularity

• Indexed? - Google:Yes, Yahoo:Yes
• Title Tag Ranking (exact, in title) - Google:#1, Yahoo:#1
• Title Tag Ranking (in title) - Google:#1, Yahoo:#1
• Title Tag Ranking (exact) - Google:#1 , Yahoo:#1
• Title Tag Ranking (general search) - Google:#1, Yahoo:#1
• Yahoo Keywords & Phrases in August 2010:
• Google Keywords & Phrases in August 2010:
• Ross Simons Page Visits MTD - 2
• Ross Simons Clicks MTD - 0
• Ross Simons Transactions MTD - 0
• Ross Simons Sales MTD - $0